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Why this Course is Important
“Discover how to be persuasive and influence people in meetings and presentations by using the power of stories.”
Whether you’re delivering a presentation at an event, convincing your manager to approve a new project, or getting your colleagues to give you their full attention during a meeting, storytelling can provide you the social power and influence you to need to persuade and influence anyone.
Why is storytelling so powerful? To answer that question, ask a movie director, author, or songwriter. Stories move people emotionally. We all lean in when someone is telling a story. Stories provide listeners with powerful analogies that bypass our brain’s critical factors. Business (or professional) storytelling forges connections to help people understand big ideas and abstract concepts in a simple way.
The Art of Storytelling for Business session comprises the most important lessons you need to craft a powerful message using a story for your next presentation or meeting.
Course Objectives
Successful completion of this course will increase your ability to:
- Know how to incorporate a story into a talk or presentation.
- Have everyone in the audience leaning in and listening to what you have to say within just a few seconds.
- Structure your story in three parts.
- Present complex or difficult subjects so people understand using a story.
- Use the sound of your voice, body language and gestures to make your story come alive.
What Will You Learn
- What is a story (in the context of a business presentation) and why you should be telling stories in your presentations and talks?
- Why storytelling helps people remember your presentation.
- Don’t think you are a storyteller? anyone can learn to tell interesting stories that get your audience to listen to you.
- How to structure a story so it sounds interesting and people want to learn more.
- How to link a story to a bigger idea.
- Insights into using stagecraft, including using dialogue to bring your story alive.
- How to put your audience on the edge of their seats.
- How to take a personal event and turn it into a story for an upcoming presentation or talk.
Personalised Certificate for Completion
At the end of each training session, participants will be asked to complete a short assessment based on the course covered and receive a personalised downloadable certificate.
Professionally Designed Workbook Included
Your course comes with a professionally-designed downloadable workbook. The workbook will allow you to add information gained during the training, as well as add your own thoughts and observations. The last page of the workbook contains a personal action plan to help you implement the key lessons from this training session.
BONUS: For managers, team leaders, and supervisors attending this training, you will also receive a bonus coaching question sheet. This is the perfect tool for having powerful coaching conversations with individuals or your entire team about this topic.
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